RCC is an evidence-based WABC credential held by professionals around the world. As a highly respected global credential, RCC raises your credibility and positions you as a practitioner business coach with specialized business coaching skills. RCC enables you to support a range of business-oriented and organizational goals and objectives.
Establish a strong foundation and understand the skills of effective business coaching and apply your learnings practically as a practitioner business coach.
Exceptional business coaching begins with a confident, practical understanding. Give your skills the grounding in research-informed best practice to strengthen your abilities and effectiveness and successfully help clients, colleagues and organizations achieve their goals.
WABC’s Registered Corporate Coach (RCC) is a highly respected global credential that builds the fundamentals of business coaching and the competencies necessary to lead with results.
Regardless of what professional role you have (e.g., leader, manager, internal or external business coach, external consultant), if you’re already doing, or want to start doing, business coaching, WABC offers different routes via WABC Accredited (Level 1 – RCC)® Programs or the WABC Portfolio Pathway to become an RCC, based on whether you have previous coaching experience or not.
Once you earn RCC, you will also become part of our global community, where professional business coaches from across the globe come together to enhance their skills, expand their professional networks and influence the business coaching industry more broadly.
RCC tells the market you’ve progressed beyond general coach training to build specialized business coaching skills that support a range of fixed business-oriented and organizational goals and objectives.
The RCC credential is for individuals who are either beginning their journey as a business coach and may have had little or no previous experience with coaching, or who already have some business coaching experience that they now wish to consolidate fully with best practice.
Because WABC credentials specifically prepare you for coaching to support businesses or organizations, an appropriate professional background from working within businesses and organizations is essential to ground your training in real-world situations. Your professional experience is the foundation for pursuing a WABC credential.
As an RCC, you have the practical skills to coach successfully in a business or organizational environment, aligned with research-informed best practice.
Equipped with at least one business coaching model and a robust theoretical underpinning based in best practice, you can apply technical skills in common business scenarios while working with clients on skills and competencies.
Choosing your business coaching credential will be based on your previous coaching experience, skill level, ambition, professional development goals and your client needs
Let’s ensure RCC is right for you:
WABC Accredited (Level 1 – RCC)® Programs and WABC Portfolio Pathway are routes to earn RCC
WABC Accredited (Level 1 – RCC) Programs are third-party programs that have undertaken WABC’s rigorous assessment and committed to ongoing re-evaluation* to ensure they are delivering high quality, evidence-based business coaching training rooted in real-world organizational and business needs.
All WABC Accredited (Level 1 – RCC) Programs engage in a continuous five-year process lifecycle to ensure they meet our standards of excellence—from initial accreditation through annual monitoring to re-accreditation. This continuous lifecycle ensures the providers’ programs remain relevant in the market and continue to meet our exacting, evidence-based global standards for business coach training programs.
Training is the right route to explore if you:
Joining WABC: You may join before, during or after the Program, as either a WABC Affiliate Member™ or WABC Full Member™:
Your Next Step: If you’d like to explore training**, see the calendar below where you can select a provider and contact them to learn about their program and fee. Your eligibility is determined during their initial screening interview.
WABC Portfolio Pathway is an alternative to a training program. Open to eligible professionals, you’ll engage in a self-directed process that guides you through your examination and evidence of six RCC learning outcomes. Your journey culminates in the submission and evaluation of your RCC Candidate Portfolio, which showcases your professional business coaching performance.
Portfolio Pathway is the right route to explore if you:
Joining WABC: You will join before registration in the Pathway, as either a WABC Affiliate Member or WABC Full Member (the right membership level for you will be based on your business coaching experience).
Your Next Step: If you’d like to explore our Portfolio Pathway, see the calendar below for guidance and how to contact us. Offered directly by WABC, your eligibility is determined via an exploratory screening stage.
Calendar is frequently updated, so please check back anytime.
Full length programs are ideally suited for professionals new to business coaching
| Start Date | Provider | Program | Format | Location | Language |
|---|---|---|---|---|---|
| MAR 10, 2025 | The Hayes Approach | Blended | Greenville, SC, USA | English | |
| MAR 17, 2025 | The Hayes Approach | Virtual | International | English | |
| AUG 18, 2025 | The Hayes Approach | Blended | Greenville, SC, USA | English | |
| AUG 27, 2025 | The Hayes Approach | Virtual | International | English | |
| Weplusnetwork Ltd | Blended | Rome, ITALY | Italian | ||
| The Business Coaching Academy | Virtual | International | English | ||
| FunDaMentals Strategics Pte Ltd | Blended | Singapore, SINGAPORE | English |
Fast track programs are ideally suited for professionals with business coaching experience
| Start Date | Provider | Program | Format | Location | Language |
|---|---|---|---|---|---|
| FEB 7, 2025 | Impact Business Coaches | Blended | Metro Atlanta, GA, USA | English | |
| JUN 10, 2025 | Impact Business Coaches | Blended | Metro Atlanta, GA, USA | English | |
| AUG 18, 2025 | The Hayes Approach | Blended | Greenville, SC, USA | English | |
| AUG 27, 2025 | The Hayes Approach | Virtual | International | English | |
| OCT 29, 2025 | Impact Business Coaches | Virtual | International | English | |
| FEB 6, 2026 | Impact Business Coaches | Blended | Metro Atlanta, GA, USA | English | |
| JUN 10, 2026 | Impact Business Coaches | Blended | Metro Atlanta, GA, USA | English | |
| OCT 29, 2026 | Impact Business Coaches | Virtual | International | English | |
| Weplusnetwork Ltd | Virtual | International | Italian | ||
| Shift Coaching Inc. | Virtual | International | English |
| Start Date | Provider | Program | Format | Location | Language |
|---|---|---|---|---|---|
|
The new WABC Portfolio Pathway was introduced on Oct 17, 2025. |
TBA | TBA | International | English |
Full length programs are ideally suited for professionals new to business coaching
Fast track programs are ideally suited for professionals with business coaching experience
Our WABC Portfolio Pathway was introduced on October 17, 2025
We’re fortunate to have an extensive waiting list, so if you’re on it, we’ll be re-connecting with you very quickly. Please contact WABC if you’re visiting here for the first time and would like to explore our Portfolio Pathway.
You’ll become a Registered Corporate Coach once you:
Earning your RCC involves the following fees:
*Fee set by the training provider
**See the WABC Portfolio Pathway information provided to you
***See WABC Affiliate Member™ or WABC Full Member™
Maintaining your RCC: There are currently no fees to maintain your RCC credential. As an RCC, you can stay engaged with our global community as a WABC Member and access exclusive thought leadership and opportunities to build your professional network for an annual fee.
Each WABC credential is intended to be a stand-alone credential, which enables business coaches to pursue the credential that is right for their ambition, professional goals and client needs at any point in their careers.
Our non-linear training approach is purposefully designed to suit the diverse needs of business coaches with flexible and responsive learning options and credentials.
Generally yes. Once a Program earns the “WABC Accredited (Level 1 – RCC)” mark, then you would be eligible to earn RCC assuming you have successfully completed all Program requirements and met all WABC requirements within applicable deadlines.
For WABC Accredited (Level 1 – RCC) Program: You must be a current WABC Affiliate Member or WABC Full Member to earn RCC. You have one year from your Program pass date to meet all applicable requirements (e.g., join/re-join as a WABC Member, complete the final administrative needs).
For WABC Portfolio Pathway: You must be a current WABC Affiliate Member or WABC Full Member before registration in the Pathway. If you have allowed your membership to lapse, you have one year from your RCC Candidate Portfolio pass date to meet all applicable requirements (e.g., re-join as a WABC Member, complete the final administrative needs).
For WABC Accredited (Level 1 – RCC) Program: If you were already a WABC Affiliate Member or WABC Full Member while taking your Program but allowed your membership to lapse prior to Program completion, you’ll be required to re-join WABC and pay the associated fees before receiving your RCC. Also see FAQ above.
For WABC Portfolio Pathway: Being a current WABC Affiliate Member or WABC Full Member is among requirements to enroll in the WABC Portfolio Pathway, so you’re expected to keep your membership in good standing at all times. If you allow your membership to lapse prior to your Portfolio Pathway completion, you’ll be required to rejoin WABC and pay the associated fees before receiving your RCC. Also see FAQ above.
As a Registered Corporate Coach, you’ll receive your personalized WABC RCC Promo Package (digital package including a letter, certificate, badge and personalized verification page) enabling you to promote your credential on websites, email signatures and other marketing materials.
The Registered Corporate Coach (RCC) credential must be listed in a specific way. Please log in to your dashboard for further guidance and access to your WABC RCC Promo Package.
Each WABC business coaching credential is intended to be a stand-alone credential. The credential you choose will be based on your previous coaching experience, skill level, ambition, professional development goals and your client needs.
| PRACTITIONER RCC™ | ADVANCED CBC™ | MASTER CMBC® | ELITE ChBC® |
|---|---|---|---|
| Level of Credential | Level of Credential | Level of Credential | Level of Credential |
| RCC is an evidence-based WABC credential held by professionals around the world. As a highly respected global credential, RCC raises your credibility and positions you as a practitioner business coach with specialized business coaching skills. RCC enables you to support a range of business-oriented and organizational goals and objectives. | CBC is an evidence-based WABC credential held by professionals around the world. As a highly respected global credential, CBC positions you as an advanced business coach with specialized business coaching skills. CBC enables you to support a wider range of business-oriented and organizational goals and objectives. | CMBC is an evidence-based WABC credential held by professionals around the world. As a highly esteemed, world-class distinction, CMBC positions you at the leading edge of your field in both expertise and training. CMBC enables you to confidently tackle complex goals that may impact broader business and organizational outcomes. | ChBC is an evidence-based WABC credential held by professionals around the world. As a highly coveted, world-class distinction, ChBC positions you as being among the best of the best in the business coaching profession worldwide. ChBC demonstrates your significant impact and influence with your senior expertise, specialized knowledge and professional competence to take on the most challenging business coaching engagements. |
| Eligible Candidates | Eligible Candidates | Eligible Candidates | Eligible Candidates |
|
|
|
|
| ROUTES AVAILABLE (Options, Duration & Hours) | ROUTES AVAILABLE (Options, Duration & Hours) | ROUTES AVAILABLE (Options, Duration & Hours) | ROUTES AVAILABLE (Options, Duration & Hours) |
| WABC Accredited Program Option: Full Length Duration: 6–12 months* Hours: 150* Option: Fast Track Duration: 4–8 months* Hours: 75* *Expect some variability based on participants’ experience-level and program’s approach WABC Portfolio Pathway Option: Full Length Duration: 6–12 months* Hours: Highly variable* *Self-directed | WABC Accredited Program Option: Full Length Duration: 9–18 months* Hours: 400* Option: Fast Track Duration: 6–12 months* Hours: 200* *Expect some variability based on participants’ experience-level and program’s approach WABC Portfolio Pathway Option: Full Length Duration: 6–12 months* Hours: Highly variable* *Self-directed | WABC Accredited Program Option: Full Length Duration: 18–24 months* Hours: 1200* Option: Fast Track Duration: 12–18 months* Hours: 600* *Expect some variability based on participants’ experience-level and program’s approach WABC Portfolio Pathway Option: Full Length Duration: 6–12 months* Hours: Highly variable* *Self-directed | WABC Portfolio Pathway Option: Full Length Duration: 6–12 months* Hours: Highly variable* *Self-directed |
| ROUTES AVAILABLE (Formats) | ROUTES AVAILABLE (Formats) | ROUTES AVAILABLE (Formats) | ROUTES AVAILABLE (Formats) |
| WABC Accredited Program Each program chooses from a range of formats–In-person, virtual or blended. WABC Portfolio Pathway Virtual self-directed | WABC Accredited Program Each program chooses from a range of formats–In-person, virtual or blended. WABC Portfolio Pathway Virtual self-directed | WABC Accredited Program Each program chooses from a range of formats–In-person, virtual or blended. WABC Portfolio Pathway Virtual self-directed | WABC Portfolio Pathway Virtual self-directed |
| ROUTES AVAILABLE (Supervision) | ROUTES AVAILABLE (Supervision) | ROUTES AVAILABLE (Supervision) | ROUTES AVAILABLE (Supervision) |
| WABC Accredited Program Appropriate supervision is provided WABC Portfolio Pathway Not applicable | WABC Accredited Program Appropriate supervision is provided WABC Portfolio Pathway Not applicable | WABC Accredited Program Appropriate supervision is provided WABC Portfolio Pathway Not applicable | WABC Portfolio Pathway Not applicable |
| ROUTES AVAILABLE (Completion Deliverables) | ROUTES AVAILABLE (Completion Deliverables) | ROUTES AVAILABLE (Completion Deliverables) | ROUTES AVAILABLE (Completion Deliverables) |
| WABC Accredited Program Pass a written and performance related assessment WABC Portfolio Pathway Submit and pass your RCC Candidate Portfolio representing your professional business coaching performance | WABC Accredited Program Pass a written and performance related assessment WABC Portfolio Pathway Submit and pass your CBC Candidate Portfolio representing your professional business coaching performance | WABC Accredited Program Pass a written and performance related assessment WABC Portfolio Pathway Submit and pass your CMBC Candidate Portfolio representing your professional business coaching performance | WABC Portfolio Pathway Submit and pass your ChBC Candidate Portfolio representing your professional business coaching performance |
| CREDENTIAL (Ongoing Requirements) | CREDENTIAL (Ongoing Requirements) | CREDENTIAL (Ongoing Requirements) | CREDENTIAL (Ongoing Requirements) |
| There are no requirements to maintain your RCC credential |
|
|
|
| WABC Standards | WABC Standards | WABC Standards | WABC Standards |
| Legal | Legal | Legal | Legal |
| WABC reserves all rights in connection with the Registered Corporate Coach (RCC) credential and its requirements, including the right to change, replace or discontinue. | WABC reserves all rights in connection with the WABC Certified Business Coach (CBC) credential and its requirements, including the right to change, replace or discontinue. | WABC reserves all rights in connection with the WABC Certified Master Business Coach (CMBC) credential and its requirements, including the right to change, replace or discontinue. | WABC reserves all rights in connection with the Chartered Business Coach (ChBC) credential and its requirements, including the right to change, replace or discontinue. |
When you earn any of WABC’s credentials for business coaches—RCC™, CBC™, CMBC® or ChBC®—you’ll enroll in a WABC Accredited Program or WABC Portfolio Pathway. All WABC Accredited Programs undergo rigorous independent initial assessment, and providers are regularly reviewed to ensure they continue to be relevant to the market and meet our exacting global standards of excellence for business coach training programs. The WABC Portfolio Pathway, developed and offered directly by WABC, draws upon our deep knowledge and expertise in business coaching and offers an alternative, self-directed route for eligible professionals.
As a former athlete, coach and 25-year executive, I worked with high achievers and world-class teams to transform the way in which thousands of athletes, coaches and organizations prepare for and perform at the Olympic Games. For this, I was privileged and humbled to have received Her Majesty The Queen’s Diamond Jubilee Medal and named 5-time recipient of Canada’s most influential women in sport and physical activity. That passion led me to the Worldwide Association of Business Coaches (WABC).
From my first touchpoint with the WABC website, to the phenomenal guidance of its Founder, Wendy Johnson, I knew that the WABC was a values-driven, services-focused organization with uncompromising quality of its accredited programs. I found an organization as dedicated to human performance excellence as I was.
The Registered Corporate Coach™ (RCC™) credential provided me with the confidence, knowledge, structure and evidence to guide and support my clients from various industries, from medical to management consulting to telecommunications. The learnings from the WABC Accredited® program were so valuable that I decided to also earn the WABC Certified Business Coach™ (CBC™) credential which has allowed me to support my clients even more extensively.
I could not be more thankful to Wendy and WABC for leading and raising the profile of business coaches around the world.
WABC has given great value in helping me be recognized as a professional coach. It helps clients choose their coaches easily, as WABC is a widely known and accepted qualification at the international level. It is a very resourceful place for coaches to check out updated information in the coaching industry, and reach out and connect to other coaches as well.
I have been a member of many professional associations of the years, and none have made as strong of an impression as the Worldwide Association of Business Coaches.
What impressed me the most about the WABC is the level and quality of interaction from leadership. A website inquiry led to a personal call from the WABC founder, Wendy Johnson. She took a personal interest and gave sound guidance regarding membership options, as well as credentialing suggestions and explained the unique value of business coaching, which had been my focal point. This personal touch was a fresh and welcome approach, instantly making me feel a sense of belonging. There are a myriad of coaching avenues, but it was divine intervention and a fellow Registered Corporate Coach™ (RCC™) who led me to WABC.
As a member of WABC, I truly feel part of a family of exceptional highly professional colleagues dedicated to delivering the highest standards in Business Coaching. I have expanded on my prior experience and knowledge, incorporating models, processes and understanding using evidence-based standards that are sound, reputable, relevant and, especially in these times, critical for organizations and leaders.
WABC offers a wealth of business coaching support, through networks, directory exposure, resources, along with foundational tools for coach development, executive education, and coaching selling platforms, but the personal touch is what is by far the most unique in the industry.
I am honored to be WABC credentialed and vetted. Yes, membership requires a precise verification of all third-party credentials, which adds tremendous credibility and value to WABC’s Business Coach Locator directory. After years of confusion around certification and affiliation, I am forever grateful to WABC for the challenge, knowledge, and opportunity to obtain a greater depth of neuroscience and evidence-based methodologies that allows me to grow my passion for coaching and to serve clients alongside a sophisticated coaching community.
I have been associated with WABC since 2010 when I chose to pursue the Registered Corporate Coach™ credential. A WABC credential best suits my needs because this association continues to stand out as the leading global authority on business coaching, complete with evidence-based standards and best practices.
Having a formal, globally recognized business coaching credential is important to me since I use business coaching practices daily within my international association. With the variety of credentials available through WABC, I can continue my professional development at every stage of my career. I’ve now also achieved WABC’s highest credential, Chartered Business Coach®, which reflects the high level of coaching and client engagement that I now practice.
My relationship with WABC is enhanced by my relationship with its founder, Wendy Johnson. She lives the values embodied within the WABC ethics, integrity and competencies. Her guidance, wisdom and perspective are anchors for my continuous growth as a member, and I am inspired to think bigger and better while always pursuing excellence. Wendy is a trusted colleague and I am so grateful to know her through WABC.
RCC raises your credibility and positions you as a practitioner business coach with specialized business coaching skills.
Let’s get started!
Visit us in our “EARN RCC” section above or reach out to us if you’d like some further guidance.
If RCC isn’t a match, we’ll have a WABC credential that is.
Whether you are beginning your coaching journey (RCC), enhancing your professional services (CBC), mastering coaching specialties (CMBC) or taking on the most demanding coaching assignments in the market (ChBC), WABC has a credential to suit your ambition, professional goals and client needs.
